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Ruchlewicz, Sam

As a Director of Digital Strategy & Data Analytics, Sam oversees client accounts and is responsible for the creation and execution of integrated digital marketing campaigns. For example, Sam oversees pay-per-click (ppc), retargeting, and SEO for Warschawski. Sam also handles corporate communications and works on new business for the agency. Since joining Warschawski, Sam has led marketing communications activities for several clients, including Biologics Consulting, Hogan Lovells, Global Telecom Brokers, the Law Offices of Evan K. Thalanberg, P.A., and Alex Cooper Auctioneers, among others.

Posts by Ruchlewicz, Sam

  • The ROI of Lead Scoring (07.06.17 )

    According to the Content Marketing Institute, more than 85 percent of marketers considered lead generation to be their top priority in 2016—a telling statistic on the priorities of the modern marketer. However, lead generation neglects a critical element for creating a real return on investment: lead scoring.