Posts by Falkow, Sally
Crisis & Reputation Management on Boards’ Radar (03.28.17 )
By Sally Falkow The 2016 Aon Global Risk Management Survey that polled CEOs, CFOs and risk managers ranked damage to brand and reputation as a top concern, displacing the financial and economic risks that have traditionally dominated this survey in the past. KPMG’s 2017 On the Board’s Agenda report also has crisis and reputation management […]
10 Tips for Using Facebook Live to Build an Audience (03.07.17 )
By Sally Falkow Live video streaming is all the rage. Facebook has the largest digital audience, so Facebook Live is the obvious choice to reach and engage almost any audience. If you’re a one-man-brand, a small business or a large concern, this technology can boost your marketing and digital PR efforts.