Artistic License: What Do Companies Get Out of Supporting the Arts?
By Alex Parkinson
The Conference Board is delighted to be teaming up with Americans for the Arts to launch the 2017 edition of Business Contributions to the Arts, a benchmark report that looks at how and why companies support the arts in their communities. In support of the report’s release, we will be hosting a webcast on Monday, June 26, to go over the findings.
The webcast is free to the public and will feature a case study presented by Lisa Temple, Community Innovation, Adobe. Click here to register to join us.
Webcast details
Date: Monday, June 26, 2017
Time: 3:00pmEST-4:00pmEST
Panelists:
- Alex Parkinson, The Conference Board (moderator)
- Emily Peck, Americans for the Arts
- Mark Shugoll, Shugoll Research
- Lisa Temple, Adobe
We hope to see you there!
About the author:
Alex Parkinson
Researcher
The Conference Board
Alex Parkinson is a senior researcher, corporate philanthropy, in the Corporate Leadership division of The Conference Board. He is the Executive Editor of the Giving Thoughts blog and monthly publication series and Framing Social Impact Measurement. He is also author of Unlocking Value from Integrated Corporate Communications and Marketing, Better Together: Why a United Front Can Propel Diversity and Inclusion and Corporate Philanthropy. In addition, Parkinson is associate director of the Society for New Communications Research of The Conference Board (SNCR). Follow Alex on Twitter: @AlexParkinsonNY.
